We visited Nelissa Hilman's shoe making factory in the heart of Kuala Lumpur recently as she shared the journey of her self-titled shoe brand and what is it like to #walkinnelly ; as they said 'every shoes have their own story...'

1. Tell us about yourself and the journey of your career. In 2011, I decided to pursue shoemaking at the POLIMODA Fashion Institute in Florence, Italy. The opportunity opened my insights to the immense world of art and fashion. Combining my passion for science (I was then a chemical engineer!) and arts, I established my namesake footwear label, Nelissa Hilman in 2012.

2. Tell us about a day in the life of Nelissa Hilman. Running all over town in my NH - managing a small-knit and engaging team in day-to-day operations from merchandising, marketing, social media, retail, design, buying and production - very comfortable working behind-the-scenes and somedays I'll swing by the shoe factory to work on samples and check-up on production.

 3. Describe your personal fashion aesthetic and how much it relates to your brand. Always been a white tee (shirt) and jeans sorta person - minimalist and structured - no fuss and easy to move-in, not afraid of occasional pop of colors (from time to time) and small detailing that stands out is always a plus. 

4. Walk us through your design process... Inspiration is everywhere and yet it depends where and how you look at things and where you're taking it to. For me and NH, we're influenced largely by the materials we work with - creatively by artworks/paintings (love sonia delaunay's body of work) or sculpture (big fan of calder) and sometimes taking references from architecture, photography and women on the streets. Design sketches to sampling to production to shop floor may take anywhere between 4 to 6 months - and we come out with capsules/drops every 6 weeks or so.


5. What do you do when you’re not working? I love my sleep a lot. I enjoy reading (fashion magazines to really boring management books) and slowly getting hooked on podcast (self-help, management that sort). Travel has been for work so far, but yeah.

6. Any clues as to what is in store for Nelissa Hilman in 2017? A few surprises in-store..opening of our first store. our pop-up is currently running at ground floor in BV2. Also exploring exciting collaborations.. a few plans are lined up for the year.

7. Would you consider designing other items beside footwear? Absolutely, we are working on our first range of accessories - and look forward to expand our designs and offerings. We'll reveal more in due time.

8. What’s one thing about running a fashion design/shoe business that took you by surprise? The amount of energy and focus that is required - this year's resolution is to work on these two. Also the bigger the dream the more important the team! I thank and love my team for this.

9. On a life well-lived, what is your personal mantra or motto that you live by?
What would you do if you know you wouldn't fail. I think it's from Robin Sharma.

Nelissa is wearing MKITA Cotton Tunic in White in size UK8.  Shop Nelissa's look online and in-stores. Check out her work on Instagram @nelissahilman

Photography by: Syazwan Asyraf @syzwnasyrf

January 20, 2017 by Mimpi Kita

Style Tricks - Nurul Zulkilfli's Everyday Hijab Style

In this second episode of Mimpikita's Style Tricks, we present Nurul Zulkifli's go-to everyday hijab look that is easy-to-style with our signature Mimpikita Shawl.
Shop the designs featured in the video at www.mimpikita.com.my

1) Mimpikita Plain Shawl
2) MKITA Asymmetrical Shirt on Nurul 
3) MKITA Pleat Collar Shirt on Mira

Video by: Lokalab 

January 09, 2017 by Agnes Lee


We had the pleasure of hanging out with self-thought and ever-bubbly make-up artist; Ummi Nasir to give us the deep dive on how she got her start, the products she lives for - plus what inspires this beauty magician!
1.Tell us about yourself and your career? Hi, my name is Ummi Nasir I am 31 and a single mom to my beautiful 4 year old daughter, Maisarah. I spent 5 years in Japan pursuing a degree in Computer Engineering at Yamanashi University. When I came home I started working as a Sales Executive for a Steel Company. I must say, that the working experience I gained then has helped tremendously with my business now. I have always had a keen interest in makeup & beauty but i really began taking makeup classes after I went through some personal issues. I was looking for something to distract myself, and naturally, I found it in makeup!  
I began with doing makeup for friends and family until i got my big break when a famous local brand scarf discovered me. From then, I’ve been carving my way up.
2.  Tell us about a day in the life of Ummi Nasir? My day starts as early as 6.30am, after subuh prayer & one shot of espresso I head out to the gym for my morning workout. Come back home around 8:15am to get Maisarah ready for school and breakfast together (my favourite time of the day!). Usually on weekdays I have photoshoot with FashionValet that finishes around 5 pm. Most of the time I will reply all clients’ inquiries, send invoices, planning strategies /marketing to further expand my business. Sometimes I’ll be busy with makeup tutorial & products flat lays for my social media posts as well as learning new makeup techniques over the internet. I end my day with picking up Maisarah late in the evening and spend my quality time with her all night.

3. Do you remember when you first became interested in beauty? what sparked your interest? Staying in Japan for 5 years triggered my passion in beauty/makeup. I love how Japanese girls really take care of their appearance. I remember how my classmates wear full makeup in class! From there I started to apply basic makeup, you know like foundation, eyeliner and lipstick! Can you imagine, before I was absolutely clueless on how to put eyeshadow on myself and even my eyebrows were haywire at that time! haha

4. What do you do when you're not working? Cafe Hopping! Its just something about the smell of fresh coffee brewing that I find so interesting! I have this theory, where if I don’t have to add on any sugar to my latte, that means the cafe really knows their stuff! 
5. Who is your all time style icon and your make-up idols? I love minimal glowing makeup, so my all time makeup idols will have to be Aniamilczarcyk & Lisa Eldridge 
6. What are your favourite beauty products/Must-Haves? Oh my! I have a long lists for that! but the most important ones are:
  • SUN SCREEN! I love Kiehls Ultra Light Daily UV Defence SPF 50, this is essential if you want to look younger than your age “wink” YOU'LL thank me later
  • Ka-brow Benefits for eyebrows & NARS Audacious Lipstick. When your eyebrow is on point & your lips are coloured, you are good to go!

7. On a life well-lived... What Motto do you live by? Just Go With it! Be Confident & Brave

8. When do you you feel most beautiful? After Workout! yeah those sweat! haha The feeling of knowing that you've accomplished something that day, that's priceless.
Ummi Nasir is wearing MKITA Pleated Neck in Black in size UK10.  Shop Ummi's look online and in-stores. Check out her work on Instagram @makeupbyumminasir 


Photography by: Syazwan Asyraf @syzwnasyrf

January 05, 2017 by Mimpi Kita

Style Tricks - Ways To Wear The White Shirt


In this first episode of Mimpikita's Style Tricks, the Mimpikita sisters, Nurul and Mira show us the many ways to wear the versatile MKITA Oversized White Shirt.

With the ability to be worn with just about every other piece in your closet, it's professional and easy-breezy, sharp and slouchy, and pretty and laid-back all at once!

Video by: Lokalab 

December 14, 2016 by Mimpi Kita


We spent a morning with traveling Architect, Safuraa Razak or fondly known as Aaput on Instagram as she shares with us her love and passion for her beautiful hand-made baskets and how she founded Mowgli Store back in 2015. 

MK: Tell us about yourself and the journey of your career? I am an Architect at a firm based in Petaling Jaya, as well as the founder of Mowgli Store, a lifestyle brand currently focused on wicker accessories and home decor. I get most of my inspiration from traveling, which photos I share on social media under the name "Aaput" about the adventures and cultural experiences I encounter throughout my journeys.

Being in my profession made me sensitive about materials and workmanship, which reflected whilst I was visiting different places around the world, when I developed my passion towards local hand made goods as well as the narrative behind each artwork. I was constantly searching for something new to add to my personal accessories and home decor collection, spending hours in local markets learning about the people and their crafts.

I wanted to share this love with my customers. So they get to appreciate the products they buy from its aesthetics, to the material, down to the actual artisans behind these products. Thats when Mowgli Store was formed.

MK: Tell us about a day in the life of Aaput/ Safura? On regular days, I would wake up, do my 7-minute workout, have my list of things to do in my head sorted, reply my phone messages, get dressed and then have my "teh tarik" whilst having a chat my family.

Afterwards, I get to my office to put my Architect hat on. My colleagues and I would discuss on the updates of our ongoing projects, before I head to my workstation, turn on my music and reply my work emails. Thats where I work on my design and drawings, often based on a "mood board" I assembled beforehand. In between I would often ask my colleagues for their technical opinions just to see a different perspective of things. I always grab my lunch at the bakery behind my office, which is a good 2 minutes walk, enough time to unwind. Some days I'm in late/out early for meetings.

In the evening I get home, watch the latest episode of my favourite tv show, whilst doing Mowgli Store tasks on my laptop or phone until its dinner time. After dinner, my father would accompany me to my Studio, which happens to be behind our 24-hours Coin Laundromat, and he would practice his daily check ups, while I sort my task for the day for Mowgli Store. If I'm home early enough, I would hang out at my home office, edit photos / weave / surf the internet / continue doing a bit of office work, before going to bed.


 MK: Describe your fashion aesthetic? I don't have a specific style. But If I have to describe my fashion sense I would say its modern meets quirky bohemian. I often mix my basics with a pop of texture, colour or print. Honestly, I just wear what I feel. At times I can get super saturated in print and colours, sometimes, I mute my clothing to greyscale. The consistent part is that my outfit always remain comfortable and if I have a favourite basic, I would always try to add it in the equation one way or another!

MK: Most Mowgli's signature materials include woven straw and rafia which comes in variety of style and baskets. Why do you choose to work with these materials? and do you have plans to explore and incorporate new materials into your line? I chose these materials because they have a life of their own, they are natural so it's never repetitive, hence none of the baskets we have are the same. They all vary in shape, colour and size. Giving every one of them character and soul which one can never imitate. I love how the wicker season, and softens overtime. I think its wonderful to know that my customers appreciate the imperfections on each basket just as how I do. 

Yes I have plans to improvise my current products by adding a touch of leather, fabric or even wood. Over these few months I've collected loads of feedbacks and suggestions by my customers. I use the products for myself, so I get to appreciate my own product as a consumer too. It's great to be able to recognise the strengths and weaknesses of these materials periodically, so I am able to use each material to its full potential as well as incorporate other materials so they would compliment each other.


MK: What do you do when you're not working? I travel as much as I can, often to a new place, as usual to look at buildings, learn history, new cultures, visit local markets, pick up some new words from different languages, meeting new people, trying new food, and of course taking photos! I love sharing my experience with my IG followers and at times they give me wonderful suggestions too. If there's no time to fly somewhere, road trips work too!

I have been extra busy lately, but when I can, I try to play futsal once a week, longboarding at a carpark on Wednesdays, wake up early for car free mornings on alternate Sundays, going for a walk with my family on weekends before having banana leaf for breakfast, spending time with my family and boyfriend, trying out new food joints, playing music, singing and dancing. At times when I stumble upon someone I find inspirational that I can relate to, usually strangers, I ask them out for a drink so we can share our passion and ideas!

MK: Any clues as to what is in store for upcoming pieces as far as the inspirations and materials go? Having initially focused on home decor, we are now exploring the different uses of our baskets and moving towards accessories. So more of the miniature, improvised version of the Baloo Bakul, as well as some other totes to come. We are also looking to collaborate with local makers! It's going to be exciting.

MK: You work with artisans in South East Asia, a part of the globe that is strongly tied to pieces you curate. Would you work with Artisans from different parts of the world? If so, where? Yes most definitely! Although for now we are focused on one country, we consider it just a stepping stone before we move on to work with other artisans from our neighbours such as Indonesia, Thailand, Myanmar, Philippines or even closer to home, both East and West Malaysia. These countries differ in materials and/or techniques so it would be interesting to diversify our products with that variation. Also, I would have a better excuse to travel more ;)

MK: On a life well-lived... what is you personal mantra or motto do you live by?
To embrace imperfections, always get out of your comfort zone and do things with passion <3

Aaput Safura is wearing MKITA Oversized Shirt in size UK 8. Shop Aaput's look online and in-stores. Check out Mowgli Store on Instagram @mowglistore or on their website at mowglistore.com

Photography by: Syazwan Asyraf @syzwnasyrf

December 02, 2016 by Mimpi Kita


MarktPlatz KL proudly present Mimpikita FIRST (and BIGGEST!) ever, Warehouse Sale happening on Saturday, 26th November 2016 at the insta-worthy venue APW, Jalan Riong, Bangsar together with the 5th installment of the MarktPlatz KL; a lifestyle bazaar which will be featuring more than 30 hottest vendors in town.  

You are definitely in for a treat as The Mimpikita Warehouse Sale will see past season stocks and samples that are available for grabs with prices ranging from as low as RM30 to RM200 only!!

MarktPlatz KL's various vendors, ranging from Accessories, Clothing, Food & Beverages, Homeware, Kids Products, Books, Beauty, Cosmetics and others will also be there to offer you loads of year-end-bargain!

Follow the Facebook event page of MarktPlatz for The Mimpikita Warehouse Sale as well as @calorieskl & @mimpi_kita on Instagram for more updates. Do share and spread the news of this exciting event and we'll see you there!

*Cash & Card transactions are accepted at The Mimpikita Warehouse Sale
November 16, 2016 by Mimpi Kita


Who doesn't love a well curated Instagram feed filled inspiring style & lifestyle ideas? The Mimpikita team sat down with Melbourne based Fashion and Lifestyle Blogger, Kim Leow to discover more on her blog as a breeding ground for fashion and travel inspiration - and what it takes for the ultimate inspired lifestyle!

MK : Tell us about youself and your blog ?  I’m a Style and Lifestyle blogger based in Melbourne, Australia but born and bred in KL. Malaysia is still where my heart truly belongs. So my blog has come a long way from when I first started. Although what remains consistent is my love for capturing moments in my life that I’d like to remember. I share my personal style, travel stories and daily encounters. I love the simplicity and realness of our every life, and so my blog also documents daily things that I've encountered that I find worth sharing with my readers, like a good cup of coffee at a cafe nearby my apartment. As long as I have my camera with me, I will never run out of things to share.


I’m also a self taught photographer, so on my blog, you will find me experimenting with photography quite a bit. This has really helped me get creative in how I share my personal style in a way that not only highlights a particular clothing item, but also tells a story. Telling a story through the pictures that I capture is what really gets me excited to keep sharing, especially my travel journals! 

 MK:  Bring us through a day in the life of Kim Leow? I usually start my day with a cup of coffee and nailing down all my emails, both for work and my blog. This is a must for me, even when I’m travelling. I just feel this sense of achievement after clearing all my emails and I can take on my day. 

Because I work from home, I always try to make a space where I am free from distraction (i.e. the dirty dishes in the sink that needs to be washed, clearing out laundry, watching netflix on the TV, etc) So I have an extra room which I’ve made into my own studio with plenty of natural light for me to create content for my blog and instagram. After clearing out emails, I’ll be in that room working on content and also my other job, which is managing an e-commerce store on WeChat. 


Around 5 pm, I start prepping for dinner and then head to the gym after. I usually like to end my night by watching Netflix or reading a book. That’s pretty much what I do on normal days.

MK: Describe your fashion aesthetic?  I love experimenting with new trends every now and then but I find myself going back to the classics straight after. I love keeping it simple with silhoutte that best compliments my body shape. Every girl is different and I think it’s important to do fashion that suits your body type.

I think my fashion aesthetic is classic with a twist. Accessories are my key things to my otherwise ordinary outfit. With the right bag and shoes, your outfit will be elevated immediately. And I always try not to overdo it with accessories by following Coco Chanel’s rule- “Before you leave the house, look in the mirror and take one thing off.”


MK: All time style icon?  Victoria Beckham - Not only does she exudes opulent classic style, she’s also a mom and a business woman, that woman can do anything! 

MK: What do you do when you're not working?  TRAVEL! Every break that I get, my husband and I will always try to travel somewhere. It could be 10,000 miles away or just a short getaway in another state. Even on weekends, we like to explore new places in our city that we’ve never been, like watch sunset at a jetty that we haven’t been and have tacos while looking at the beautiful sunset.  

MK: On travelling...Where would your next dream destination be? Oh, I have so many! I think my next dream destination would be Norway - to catch the Northern Lights.

MK: On Life well lived...What motto do you live by? Nothing is impossible.

Kim is wearing the MKITA Pleated Collar Shirt in Pink, shop Kim's look here and in-stores

Read Kim's thoughts at www.kimleow.com and follow her Instagram at @kimleow

Photography by: Syazwan Asyraf @syzwnasyrf

November 03, 2016 by Mimpi Kita

Mimpikita Orissa Shawl

Mimpikita's exclusive ORISSA printed shawl is now available in Pink, White, Blue and Yellow! Printed on high quality Georgette Blend with a refine finishing, the shawl is easy to shape according to your style.

Other ways to wear it besides as a scarf? Accessorize it Around your neck, on your bag or in your hair! 

Shop the new #MimpikitaShawl here and in stores!
September 16, 2016 by Mimpi Kita

Mimpikita SS17 at KLFW RTW 2016

Mimpikita x Annick Goutal Spring Summer 2017 collection showcased at the recent Kuala Lumpur Fashion Week RTW 2016. Thank you everyone for making time to attend our show and for your continuous support!

"Dreamy pastel hues and pleated pieces are Mimpikita's definition of romance" 

Elle Malaysia

 "Mimpikita takes us beyond the sea with its latest collaboration with Annick Goutal. French Panache meets seaside romance #klfwrtw2016"

Harpers Bazaar Malaysia

 "Pilihan pastel manis daripada rumah fesyen Mimpikita beri variasi cerian fesyen sajak gaya moden romantik di pentas minggu fesyen."

Majalah InTrend

"...koleksi Mimpikita yang mempunyai Parisian feels menjadi pilihan kegemaran GLAM. Mainan warna pastel dan fabrik bercorak geometri serta floral digunakan selain daripada teknik drape dan pleated." 

GLAM Malaysia


"Simply gorgeous collection from Mimpikita during KLFWRTW2016!!

Haute Couture Week

Make up: Bobbi Brown
Hair: Miko Galere & Loreal Professional
Styling: Min Luna
Photo credit: KLFW 2016
Models: AndrewsModels
Special Thanks to Kuala Lumpur Fashion Week
August 23, 2016 by Mira Zulkifli